made of wood

Classic and contemporary. Fanciful and functional. Simple and sophisticated. At first glance, these characteristics may seem slightly contradictory. But Playsam firmly believe that opposites attact. After all, a small company with a big name. As the leading Scandinavian design company in its class, Playsam creates innovative and timeless wooden toys for the young and young at heart. With each and every toy, we not only strive for physical functionality, but also for an art form that challenges pre-existing artistic concepts and conventions. Take your pick of our exclusive products -- from the miniature Saab Keychain Car to the Streamliner series to Playsam's wonderful Rocking Rabbit -- and give the best of Swedish design as a baby, birthday or business gift.